Helping Local Businesses Scale with AI | Founder of CREATE | Fractional CMO at Cool Roofs
I’m an entrepreneur, marketing strategist, and business growth operator focused on helping local businesses scale through AI-powered automation, digital marketing, and operational systems that drive measurable results.
As the Founder of CREATE, I work with businesses to build scalable lead generation, automation, and customer acquisition systems that simplify operations, improve efficiency, and increase revenue. My work focuses heavily on AI integration, marketing automation, local SEO, lead reactivation, and conversion optimization — helping companies modernize the way they attract and manage customers.
I also serve as the Fractional CMO for Cool Roofs, where I oversee branding, digital strategy, lead generation, and growth systems for a fast-growing roofing and restoration company. My role includes implementing scalable marketing infrastructure, CRM automation, SEO strategies, paid advertising campaigns, and AI-driven communication systems designed to support long-term growth.
Over the years, I’ve worked across multiple industries including home services, healthcare, media, political campaigns, and local business marketing. I’ve led branding and digital campaigns, built high-performing sales and marketing systems, and helped businesses improve both visibility and operational performance.
Beyond business growth, I’m passionate about leadership, personal development, and helping people unlock higher levels of discipline, confidence, and execution. I believe the right systems, environment, and accountability can completely change the trajectory of a business — and a person’s life.
My mission is simple: build systems that help businesses grow smarter, operate more efficiently, and create long-term impact.
